The following “hospitality management” course is an advanced program designed for management staff and officers, the training provides greater capacity building sessions for delegates to be able to launch effective large-scale events and conferences. Thus, participants will be equipped with all the tools and techniques they need to become a better manager in this work area and to be able to bring the best out of their team using the skills and knowledge provided in this program. The managers will also be able to ensure improved overall results in the organization for a successful tomorrow.

This training program has been planned out keeping in mind both the traditional and up to the minute trends and requirements of the given field. This makes the course an ideal learning opportunity for all of its participants. Please make a note that a custom proposal can also be acquired, if you have different training requirements for your team.


Who is it for?

This program is for managers, officers and supervisors who are involved in the planning or management of events, exhibitions and conferences. Also, the course is ideal for managers and officers of Public Relations.



This course will teach participants to:

  • Plan and strategize for conferences in a professional manner
  • Recognize the functions in an occasion or conference
  • Plan and organize diverse exhibitions
  • Make and control the monetary facets of a conference
  • Organize and evaluate the social activities in a conference or given event
  • Make the estimated budget for a session


Course Outline:

Events and Conferences

  • Significance and Concepts
  • Types of Events and Conferences

Preparing for Events and Conferences

  • Gathering Info Needed in Planning
  • Setting Smart Aims
  • Making the Event Plan with Thorough Activities and Timetables
  • Choosing the Venue and Agreeing on the Site of the Event or Conference

Organization of the Event or Conference

  • Selecting the Human Resources for the Management of the Event or Conference
  • Founding Diverse Focused Committees
  • Training/Motivating the Squads in Charge of Handling the Event

Promotional Activities for Events and Conferences

  • Promotion and Advertisement of Events or Conferences
  • Steps Needed for the Promotion and Marketing of the Event or Conference
  • Setting a Plan for the Promotion of Events and Conferences

The Different Functions for Managing Events and Conferences

  • The Dissimilar Social Activities
  • Arrangements with Hotels
  • Conference Registration Activities
  • The Official Airline Carrier
  • Media Coverage During the Event or Conference
  • The Scientific Program and Selecting Speakers
  • Managing the Event, Conference or Scientific Meeting

Organizing of Exhibitions

  • Planning for Exhibitions
  • Promoting and Marketing Exhibitions
  • Renting Exhibition Space
  • Organizing and Managing of Exhibitions
  • Steps in the Actual Implementation of Exhibitions Plans

The Financial Characteristics of the Conference

  • Preparing the Conference Budget
  • Controlling Expenditures According to the Budget
  • Deciding on the Registration Fees
  • Controlling the Cash Flow

Follow Up and Assessment of Events and Activities

  • Handling Implementation Problems
  • Monitoring the Event or Conference Activities
  • Making the Closing Report


Course Curriculum

No curriculum found !

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  • 10 Days